RolexRolex watches are popularly considered status symbol. Rolex is the largest single luxury watch brand by far, producing about 2,000 watches per day, with estimated revenues of around US$ 3 billion. In 1905 Hans Wilsdorf and his brother-in-law Alfred Davis founded “Wilsdorf and Davis” in London. The earliest watches from Wilsdorf and Davis were usually hallmarked “W&D” inside the caseback. In 1908 Wilsdorf registered the trademark “Rolex” and opened an office in La Chaux-de-Fonds, Switzerland. The company name “Rolex” was registered on 15 November 1915. In 1919 Wilsdorf moved the company to Geneva, Switzerland where it was established as the Rolex Watch Company. Among the company’s innovations are the first waterproof watch case; the first wristwatch with a date on the dial; the first watch to show two time zones at once. Rolex participated in the development of the original quartz watch movements. Rolex SA has three watches lines: Oyster Perpetual, Professional and Cellini. Paul Newman wore a Rolex Cosmograph “Daytona” when his wife(Joanne Woodward) gave it to him with an inscription on the back: “Drive Slowly, Joanne”. Certain “exot dial” models have become known as Paul Newmans” and are quite collectible.
New Products For September - Rolex |
