As a fervent devotee of horology and a collector of fine watches, Carlos Dias finally decided to dedicate himself entirely to this luxury goods sector in 1993. Building on the vast range of experience accumulated during his fruitful career, he decided to found his own company during the summer of 1995, under the name SOGEM (Société Genevoise des Montres). The title Manufacture Roger Dubuis appeared in 1999 only when Carlos Dias deemed the firm “deserved and was not usurping the status of a Manufacture”. In 2004, he completed the second phase of this industrial complex that greatly enhances the brand’s credibility. In 2005, the second building served to regroup the 500 employees in a single 14,500 square-metres site. The 120 machines of its micromechanical engineering workshops produce the entire range of parts for the proprietary ROGER DUBUIS movements.
